A private home for the people who love your pet

Caring for a pet is a team effort, but the tools are scattered. Petory pulls it together to connect, coordinate, and document.

Meet the founders

The people building Petory, in their own words.

Leo

Founder · Marketing Director

Adit

Co-founder · Front-end Developer

Saad

Co-founder · Back-end Developer

Why now

Australians love their pets like family, but no one has built them a trusted, daily home. That's the gap Petory fills.

73%

of Australian households own a pet

~31.6M

pets across the country

A$21.3B

spent on pets each year

Source: Animal Medicines Australia, Pets in Australia (2025)

What makes Petory different

Other apps do one slice: a feed, a booking tool, a plain QR tag. Petory combines daily care in one private app. Coming later: a physical QR keepsake that will link your home to the app. Scan the fridge magnet and you're in the family group.

What we believe

Privacy by default

Shared only with the people you choose. No ads, no tracking, never sold.

Family first

Built for the whole circle: partners, parents, sitters and vets.

Useful every day

We lead with what actually helps: coordinating care and reaching you fast.

A story worth keeping

Your pet's whole history in one place, kept for as long as you want.

Be first on the App Store and Google Play

Petory is in beta on the web today. The iOS and Android apps are coming soon.

Coming soon

Download on theApp Store

Get it onGoogle Play